Noha joined Redstone after completing a Fulbright Binational Business grant in Mexico City. She launched an initiative focused on increasing productivity of small and medium sized enterprises in Mexico via technology with an online diagnostic tool and digital transformation workshops that connect entrepreneurs with tech companies like Facebook, SAP, Cisco and more. In one year Lab4 gave customized recommendations to 300+ small business owners and organized workshops to train 100 of them on how to identify and implement information and communication technologies.

Prior to living in Mexico City, Noha worked on a research team in New York focused on translating social science research findings into recommendations for social interventions. She was the lead investigator on a Future of Work report about job transitions and collaborator on a report about reforming our mental health diagnostic system. She has also worked as a researcher with Good to Great author Jim Collins and to scale social enterprises at Uncharted (formerly Unreasonable Institute).

In her free time you can find Noha practicing yoga, listening to podcasts or trying out a new restaurant or recipe. She is originally from Colorado and speaks Spanish and Arabic. 


  • University of Colorado Boulder, B.S. Business Administration with an emphasis in Finance and B.A. Spanish for the Professions, summa cum laude, Phi Beta Kappa